The Time I Presented On My Improbable Love Affair With JetBlue

When I had the opportunity to take the big stage at a recent conference and discuss my philosophy on life, I knew I had to talk about my relationship with JetBlue! And now you can see it, too. It was titled, “My Improbable Love Affair with JetBlue, and What it Can Teach You About Loving Each Other, Loving Life, and Loving Your Job.” You’ll notice it’s in a special format known as PechaKucka. PechaKucka’s are 20 slides that are set to automatically advance every 20 seconds. The presenter then must get their timing… Read More

The Time Yahoo Travel Wrote An Article About JetBlue and Me

I was featured in a Yahoo Travel article highlighting some of my fun adventures with JetBlue.  It’s truly been a fun-filled amazing adventure… Link to Original Article Inside the Kooky (and Perk-Filled) World of a JetBlue Superfan Some people become fans of Star Wars or the Seahawks or Taylor Swift. But Paul Gordon Brown’s fandom has taken a different approach: He’s arguably JetBlue’s No. 1 fan, and the company, in turn, is happy to be his social media BFF. How happy? When Brown recently tweeted, “I keep telling people, ‘I have a hot date tonight.’ Translation:… Read More

My Relationship with @JetBlue and what it Taught Me about Life, Love and Social Media

I took Dr. Jerry Kane‘s ISYS6621: Social Media for Managers course at Boston College back in the Spring of 2013.  One of the assignments for the course is to give a brief, 5-6 minute, presentation about a social media trend or case study.  At the beginning of each semester, he has previous students come in and share their’s as an example.  Since I’ve been working on some new material, I put together this new presentation on the airline JetBlue’s social media efforts.  Those that follow me know that our relationship is… ahem… unconventional.  So here… Read More

The Time JetBlue Accepted My Virtual ALS Ice Bucket Challenge

Who says you can’t use social media for social good? I’m sure you’re familiar with the ALS Ice Bucket Challenge by now.  Wanting to challenge my JetBlue Twitter friends, I decided to do it with a twist.  The VIRTUAL ALS Ice Bucket Challenge.  It started with this: I virtual #IceBucketChallenge challenge you @JetBlue pic.twitter.com/g5PryGt24O — Paul Brown (@paulgordonbrown) August 19, 2014

The Time JetBlue Gave Me A Special Valentine’s Day Gift

This is a story of one man’s love affair with an airline and how, on one special Valentine’s Day, they exchanged two special gifts. I fly JetBlue a lot and often tweet them here or there to ask a question, express an opinion, or just share them in a mention to my followers.  Anyone who’s followed JetBlue knows that they are highly regarded for their social media engagement and they’ve never disappointed me.  Much like the movie, Her, some of my friends have begun to question if our relationship is “unhealthy.”  Others… Read More