80% of Jobs Are Landed Through Networking

  When speaking about digital and social technology and the importance of leveraging it for career success, I often share this statistic that comes from John Bennett:  80% of jobs are landed through networking and personal relationships.  Although I cannot vouch for the research behind it, it’s not a statistic I find surprising.  As I have now been working in the field of higher education for over 15 years, over time I have become more and more aware of how true this is. When I reflect back on the jobs I have held… Read More

Moving Students From Passive Interest To Investment Online

Mike Arauz has a great presentation on SlideShare about the “spectrum of friendships” on social media.  Specifically, he asks, “What can brands learn from people who are good at making friends on the internet?”  This spectrum can also be applied to the world of higher education where institutions seek to promote students’ sense of belonging and connection to the institution.  As educators, we want to engage students in deeper relationships and dialogue.  Moving students towards investment accomplishes this.