The viral rise of the ALS (Amyotrophic Lateral Sclerosis) Ice Bucket Challenge on social media has started a lot of discussion about what social media activism campaigns mean and what they truly achieve (or don't). The ALS Challenge isn't the first of these types of campaigns to go viral and prompt discussion around these topics... and... Continue Reading →
Who says you can't use social media for social good? I'm sure you're familiar with the ALS Ice Bucket Challenge by now. Wanting to challenge my JetBlue Twitter friends, I decided to do it with a twist. The VIRTUAL ALS Ice Bucket Challenge. It started with this: https://twitter.com/paulgordonbrown/status/501765339907366912 Marty St. George, Senior Vice President of... Continue Reading →
I got challenged to do the ALS Ice Bucket Challenge from my good ACPA friend, Melissa Jones. Challenge accepted and executed (see animated gif), but I also went a bit further. See photos below. 😉 To pay it forward, it's an ACPA-College Student Educators International THROWDOWN. I challenge the current, past and vice presidents of... Continue Reading →
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