Presenting at The Fraternity and Sorority Life Summit of the Carolinas Today…

This week has me presenting to members of the Greek Life leadership community at Winthrop University in North Carolina. I am grateful to Pi Kappa Phi and AFA for having me. The Greek community has a unique history and set of needs when it comes to social media. It seems not a week goes by... Continue Reading →

06.27.16

SPOTLIGHT: These Fraternity Brothers Lip Dub Taylor Swift… And She Responds

The fraternity brothers of Delta Sigma Phi (Beta Mu chapter) at Transylvania University produced this viral video, "just for fun." But it was also a great way to showcase their organization and prepare for recruitment. They received wide press coverage (example, example) and appeared on a local news station to explain their goals and process.... Continue Reading →

09.22.14

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