Is YikYak Just A “Bag O’ Glass?” Should It Be Accountable?

Given that I speak on social media and college students, it’s inevitable that the topic of YikYak on campus comes up.  YikYak is an anonymous geosocial app that allows individuals to post and view posts within defined geographic areas.  This geo-functionality is one of the reasons it has become so popular on college campuses and at schools.  Given that residential campuses often have defined populations in defined geographic areas, it is incredibly easy to post to others in the community and see what others are saying around you.

I lost my first Facebook friend over #Ferguson

At least that I know of. Yesterday, I went to a Facebook friend’s profile and noticed that we no longer friends.  The last interaction we had was last week in some Facebook comments regarding an article I posted on issues of race in America.  It wasn’t an article about Michael Brown or Eric Garner, but a post by a professor at Vassar College detailing her experiences of racial incidents in and around the college. (My Vassar College ID Makes Everything OK) In going back and forth with my friend in the comments, the friend pressed… Read More

YikYak: Promoting cultures of bullying and sexual violence on college campuses

YikYak is a new social app released earlier this year that is quickly becoming popular amongst high school and college students across the United States.  Its goal is to serve as “a local bulletin board for your area.”  It uses geolocation on one’s smartphone to allow one to post short statements that are broadcast and searchable by other users in the immediate area.  Users can also “vote up,” “vote down,” or reply to posts.  All of these posts are anonymous.