#NASPA15 Presentation: University Driven Social Media for Engagement Not Just broadcasting

Craig Bidiman and I are combing forces for a program session at the 2015 NASPA International Convention.  This session is intended for all levels of professionals who want to learn about how to utilize social media tools strategically to engage students.  Come join us and/or follow the twitter back channel #SAsocial! Tuesday, March 24, 2015 10:00am – 10:50am Convention Center R02 Abstract Departments and student affairs professionals are increasingly being called upon to create social media presences and to engage with college students online.  These efforts can reach towards important outcomes including student engagement and… Read More

#ACPA15 Presentation: Analysis and Suggestions for Institutional Social Media

Ed Cabellon and I are excited to be offering up a new collaborative session at the 2015 ACPA Convention.  We’re both bringing our own unique spins on the topic of how institutions of higher education can ramp up and enhance their social media presences to engage students.  Come for a very practical approach to the topic that will leave you with the basics of what you need to think about to get started.  We’ll cover getting the right pieces and players in order, developing an overall strategy, and how to plan for content.  Follow… Read More