SPOTLIGHT: Use To Create Automated Web Newsletters is a tool I’ve been using for a while now in my classroom.  The web service provides the ability to create automated weekly or daily “newsletters” that aggregate content around a particular hashtag or search term.  Enter in a search term or hashtag and will aggregate links shared across Twitter, Facebook, Google+, YouTube and RSS.  These links will then be visually shared on your published newsletter and dynamically updated according to your frequency preference.  When a new edition is out, automated social media posts will be pushed out indicating a new edition is available.  You can see an example of one I created that searches for job-related postings in student affairs.

When I’ve used this with my class, I’ve had search the class hashtag and digest the information for my students.  They can then subscribe to it and catch up on class content that was tweeted out through this different medium.  It’s a great way to ensure your course content doesn’t get lost in all of the noise on Twitter.

How have you used or might you use

past-spotlightsThis is a post from my ongoing effort every Wednesday to highlight apps, web services, and vendors that may be of interest to higher education and student affairs professionals.  I do not work for these companies, nor do I always endorse them, per se, but am sharing them to highlight tools that others may find useful.  Have an example to share?  Tweet me.

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