SPOTLIGHT: Columbia College President’s Madden Challenge

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This college President is way cooler than your college President.

As a part of his inauguration, incoming Columbia College President, Dr. Scott Dalrymple, challenged his students to the game, Madden NFL ’15.  The prize if a student emerges victorious?  He’ll but their textbooks for the year.  Let’s hope he doesn’t lose to a student int he natural sciences or he’ll need to get ready to spend a lot of money…

His excellent video (see below) had some viral success and no doubt endeared him to his students.  You can also check out the landing page for his challenge and listen to an interview with him on Yahoo News.

past-spotlightsThis is a post from my ongoing effort to highlight interesting examples of social media efforts by colleges and universities every Monday.  Check out past examples here.  Have an example to share?  Tweet me.