It's been a while since I last presented on graphic design and related principles to a student affairs audience. Although I am not formally trained in the area, I do have enough working knowledge to translate some of my own successes into practical and actionable tips for practitioners. Above you'll find the slides from my ACUHO-I... Continue Reading →
#ACUHOI BizOps 2016 Presentation: 7 Questions To Ask Before You Jump Into Social Media Marketing
I'm happy to be presenting multiple educational sessions at this year's ACUHO-I Business Operations Conference. This session is focused on using social media for student engagement and marketing--a topic I'm frequently asked to speak about. The following page includes the slides as well as further resources that may be helpful. Enjoy! Abstract: The following session will... Continue Reading →
Switching Your Digital Student Marketing to Digital Student Engagement
David Armano put together this great graphic that sums up one of the main messages I give to college departments trying to ramp up their social media presences. Social media don't have to be just a replacement for the flier. It can be such more. (And should be.) Rather than thinking of social media as another broadcast... Continue Reading →
Building Your Online Personal/Professional Brand
The following is a presentation I gave last year on building one's own "personal brand" online. It was kicking around the archives, so I thought I'd share in case you find it useful.
The Time JetBlue Gave Me A Special Valentine’s Day Gift
This is a story of one man's love affair with an airline and how, on one special Valentine's Day, they exchanged two special gifts. I fly JetBlue a lot and often tweet them here or there to ask a question, express an opinion, or just share them in a mention to my followers. Anyone who's... Continue Reading →
Cookies in the Lounge! What The College Dorm Can Teach Us About Building Community Online
“Door decs” with your name on it… Crafting in the lobby… An icebreaker where you rhyme your name with a vegetable… you might be surprised by how a college Resident Assistant (RA) goes about building and maintaining community. Of course, the RA position is far more complex than the stereotype that often gets portrayed, or... Continue Reading →
The Future of Student Affairs in Six Minutes and Forty Seconds at #ACPA13
We’re nearing the 2013 ACPA National Convention, and I’m excited to be gearing up for a unique presentation with some of my favorite colleagues. In a previous blog post, I outlined and explained what the “PechaKucha” presentation method entailed. Now I want to share what myself, Ed Cabellon, Patrick Love and Kristen Renn have been... Continue Reading →