In 2010, Yale University produced this highly slick and fun admissions video to highlight the many features of its campus. They used the highly shareable strategy of creating a “musical” about their college.
Of course, video memes almost always spawn parody and satire. This was the response from Harvard’s comedy news show On Harvard Time:
This is a post from my ongoing effort to highlight interesting examples of social media efforts by colleges and universities. Check out past examples here. Have an example to share? Tweet me.