I’m presenting the following educational session on leveraging social and digital tools for departmental professional development at the ACUHO-I Business Operations Conference. The following includes the slide sI am using as well as a link to additional helpful resources.
Social and digital technologies have expanded the opportunities for staff development and professional engagement. By encouraging and promoting blogging and social media use by employees, a department can enhance the experience of its employees while also burnishing its own brand. In turn, this can aid a department in the recruitment and retention of top quality talent. This session will provide an overview of personal digital branding as well as how departments can harness and enhance it.
- Articulate the importance and benefits for staff member and departmental engagement in social and digital media.
- List and recall strategies for encouraging staff engagement on digital and social media platforms.
- List and recall strategies for the development leveraging of a departmental digital reputation.